Professional Sports Require Professional Swag!

Fan experience is the door to every professional team. Liquid Screen Design is the swag key that unlocks that door by building raving fans. Creating unique gate gifts, ticket renewal programs, sponsorship incentives, membership gifts, and much more. Think of us as an extension of your marketing department. We create an impactful experience for your brand by providing you with items that are “on-brand” for your team and that evoke an emotional connection. You can’t leave your swag needs to any promotional products company, you need a swag partner that has years of experience working with professional sports teams and that takes care of the complicated stuff so you can focus on your other projects.

Our team has the experience to protect your brand and engage with the right swag. Whether it is Minor League Baseball, NASCAR, NCAA, or national corporate sponsors (like Lyft, Kimberly-Clarke, Taco Bell, Aden+Anais, or many others), our team has the experience to take your swag game to a championship level.

GATE GIFTS

Any team can give out the “usuals” like hats, can koozies, frisbees, bobbleheads, etc. (and those items still have their place), but the right custom item’s impact can reach further.

The right gate gift has three consequences:

Increased single game ticket purchases;
Sustained social media buzz;
And if done right, free traditional media exposure!

A couple of questions to think about are:

Why are you giving these out? What’s the goal?
How are we going to measure ROI to improve items for next year?

Before selecting products, it’s important to start with these questions. We will work with you to answer these questions and help weave a story.

SEASON TICKET RENEWAL

It is easier to keep a season ticket holder than to get a new one.

When planning a budget for your season ticket renewal package think about these questions:

What is your season ticket retention rate and how much do they spend with us on tickets + concessions in a year?
How many years on average do they remain season ticket holders?
What is the value of that person over the lifetime of them being season ticket holders?

We will help you quantify what that number looks like and then help plan the best way to show your appreciation for them (and retain them for even more seasons).

CORPORATE SPONSORSHIPS

Corporate sponsors can be fantastic for revenue but difficult with their branding and changing marketing philosophies. Liquid Screen Design’s team is an expert with working with national and local corporations within their brand guidelines to develop the perfect swag.

Some of our national corporate swag customers include Lyft, Kimberly-Clarke, Kroger, Kleenex, JDRF, Taco Bell, and many more.

FAN EXPERIENCES

Fireworks. Food. Costumed characters. An escape from reality. Sounds like a day at a theme park, but it is also a day at a Minor League Baseball game. Our goal together is to focus on entertainment.

How does the swag given to your fan experiences continue and enhance the theme of the day? Can you incorporate your gate gift of the day into the mid-inning entertainment? Imagine giving out 2,000 tambourines as a gate gift and having them all shaking as there is a mid-inning dance-off. Now that adds to the entertainment in the stands!

What do you give the participants of the fan experiences? If it is amazing, what does that look like on their social media? How many shares? What is the organic reach? Do they use the item again at home? How many positive impressions do they get with the club from that item?

At Liquid Screen Design everything is custom and your fan experiences should be full of swag raising the entertainment on the field, but also making your stadium the place to be. Let us plan with you!